Regional Sales Director, North West and Eastern Europe

  • Job Reference: AD61
  • Date Posted: 24 March 2023
  • Recruiter: Wireless Mobile International Search
  • Location: Flexible Location in Sales region
  • Remote Working: 100% remote working possible
  • Salary: On Application
  • Bonus/Benefits: £220k OTE & car allowance
  • Sector: Sales & Business Development
  • Job Type: Permanent
  • Duration: Permanent
  • Work Hours: Full Time
  • Contact: Graham Quinn
  • Email:

Job Description

We are looking to recruit an enthusiastic and highly motivated Regional Director to lead the North and East Europe Sales team, selling mission critical devices

The Regional Sales Director for North and East Europe is the face to our customers and partners and will be responsible for all sales, sales performance and resourcing in the region. You will also be a major contributor to the Company’s strategic plan based upon your market knowledge, competitive intelligence and business acumen.

Your Role

The ideal candidate will be a highly motivated, team player who puts the customer first, and can inspire and lead the North and East Europe Sales Team.  You will be flexible with an innovative can-do attitude and a passion for the role, with a desire to make a difference to our Customers and supporting the safety of the public worldwide. What you do and how you do it will have a big impact on the future of the Company as we aim to be the market leader in mission critical device solutions worldwide.

Key Duties

  • Ownership and execution of a sales strategy for the business across UK, Ireland, Benelux, Nordics, Baltics and Eastern Europe.
  • Lead, manage and develop your sales team, our partners and therefore your P&L.
  • Develop a strong engagement with our End Customers, Channel Partners and senior stakeholders in the territory, owning some key accounts, positioning us as the primary brand for mission critical devices
  • Develop the region and routes to market to optimise performance and provide maximum return on our investments.
  • Be responsible for selling the portfolio to achieve or exceed sales targets delivering strong revenue and margin contributions in line with company targets.
  • Be the primary source of competitive, market, political and opportunity data in your region.
  • Accurately forecast order intake and revenues in terms of value and timing.
  • Supporting the Finance Team on Customer/Partner terms, payment plans and cash collection
  • Support brand development in partnership with Marketing

This job involves regular travel and overnight stays throughout the region. 

What you need to succeed

Experience and Skills


  • 5 years minimum sales experience and track record of success in selling wireless communications equipment, technology sales or a customer facing role in providing PMR solutions
  • A demonstrably thorough understanding of the mission critical market
  • Familiarity of narrowband and broadband technologies and preferably good PMR industry knowledge
  • Good knowledge of direct and indirect sales to public safety and government customers.


  • Customer first, can do attitude and a passion for the role
  • Self-motivated in challenging environments with ability to think laterally, devise successful strategies and proven track record in delivery of strategies
  • Understanding of tendering process and developing a win strategy
  • Strong will to win
  • Professional individual with the highest integrity
  • Extensive leadership and management of high performing Sales teams
  • Full understanding of anti-bribery and anti-trust laws (regular training is given)

 Organisational Skills

  • Consultative and creative approach to selling and problem solving
  • Ability to take ownership of tasks and work on own initiative and under pressure to meet Customer and company deadlines.
  • Able to organise and effectively manage Customer meetings
  • Clear communicator, persuasive and confident individual with good presentation skills
  • Good time management, people management and planning skills.
  • Ability to organise, direct and utilise sales teams and other resources
  • Competent with Microsoft Office suite of software


  • Qualified to Degree level preferred with relevant end customer experience.
  • Marketing, Business or Technical degree
  • Miller Heiman training is a plus


If you think this is you, please click on 'Apply' and send me your CV and contact details